Posted November 22, 2021
André Brock won Nancy Baym Annual Book Award for his book Distributed Blackness: African American Cybercultures published by NYU Press. The award was known as the AoIR which award “helps to highlight the breadth of work that is done relating to the social and cultural dimensions of networked media ”.
According to the publisher “Distributed Blackness places blackness at the very center of internet culture. André Brock Jr. claims issues of race and ethnicity as inextricable from and formative of contemporary digital culture in the United States. Distributed Blackness analyzes a host of platforms and practices (from Black Twitter to Instagram, YouTube, and app development) to trace how digital media have reconfigured the meanings and performances of African American identity. Brock moves beyond widely circulated deficit models of respectability, bringing together discourse analysis with a close reading of technological interfaces to develop nuanced arguments about how “blackness” gets worked out in various technological domains.”